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Italian gastronomy celebrates authenticity, flavour, and passion. Each product reflects a region, or a family’s heritage, from fragrant olive oils and artisanal cheeses to richly cured meats and decadent desserts. Such care that is poured into every item is deserving of the very best packaging, protecting it perfectly and ensuring it arrives intact from market to table.
In each Wine Food store, more than half of the products have a protected designation of origin with the utmost care and respect given to their production. The same quality was expected when creating packaging to hold these goods, specifically, the traditional ciambellone cake and cannoli desserts made fresh every day at the market.
A typically Italian concept of combining a restaurant with a store, quality always comes first for the Italian Wine Food Market. Small suppliers provide regional products only after they have been personally visited and the product tasted. A passion for food is essential, with staff frequently organising trips to Italy to better understand local suppliers, learn how to prepare authentic dishes and share this knowledge with their customers.
We crafted a collection of laminated paper boxes in assorted shapes and sizes. The material was a gentle yellow paper with a soft, natural feel - an ideal background for the bold black brand logo. The protective laminated layer ensures against buttery stains and the box keeps delicate desserts upright and secure. Each box and wine gift bag was finished with a brightly coloured ribbon. The result effectively captured the essence of Italian gastronomy through the packaging with an authentic feel.
A typically Italian concept of combining a restaurant with a store, quality always comes first for the Italian Wine Food Market. Small suppliers provide regional products only after they have been personally visited and the product tasted. A passion for food is essential, with staff frequently organising trips to Italy to better understand local suppliers, learn how to prepare authentic dishes and share this knowledge with their customers.
In each Wine Food store, more than half of the products have a protected designation of origin with the utmost care and respect given to their production. The same quality was expected when creating packaging to hold these goods, specifically, the traditional ciambellone cake and cannoli desserts made fresh every day at the market.
We crafted a collection of laminated paper boxes in assorted shapes and sizes. The material was a gentle yellow paper with a soft, natural feel - an ideal background for the bold black brand logo. The protective laminated layer ensures against buttery stains and the box keeps delicate desserts upright and secure. Each box and wine gift bag was finished with a brightly coloured ribbon. The result effectively captured the essence of Italian gastronomy through the packaging with an authentic feel.
