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Style and design are important elements in packaging. It’s what sets brands apart from one another and it serves to capture our attention. The care and attention placed into packaging design reveals a lot about a brand and how it wants to be perceived.
Versatile was planning a new product release and required high-quality boxes in two sizes, one of which to fit through the postboxes in France. They wanted the boxes to be customised on the inside but look very unassuming from the outside to avoid possible tampering with during transit. Inside, it would surprise the receiver and showcase Versatile’s style.
A young company founded in 2021, Versatile has made a big impact in the world of perfume. Their fragrances are vegan, genderless and alcohol-free, delicate on the skin and irresistible on the nose, and are inspired by moments in life. Versatile avoids abstract embellishments when it comes to their descriptions and names their scents as instinctively as possible.
We created two boxes, one that fits inside a French postbox and another in a larger size. The outside is plain kraft paper and the varnished colour is only revealed once opened. They chose a lightweight tissue to wrap their products, a translucent paper printed with their logo in a peach shade, perfectly complementing the bright orange interior. Inside the box are printed little greetings for the customer.
A young company founded in 2021, Versatile has made a big impact in the world of perfume. Their fragrances are vegan, genderless and alcohol-free, delicate on the skin and irresistible on the nose, and are inspired by moments in life. Versatile avoids abstract embellishments when it comes to their descriptions and names their scents as instinctively as possible.
Versatile was planning a new product release and required high-quality boxes in two sizes, one of which to fit through the postboxes in France. They wanted the boxes to be customised on the inside but look very unassuming from the outside to avoid possible tampering with during transit. Inside, it would surprise the receiver and showcase Versatile’s style.
We created two boxes, one that fits inside a French postbox and another in a larger size. The outside is plain kraft paper and the varnished colour is only revealed once opened. They chose a lightweight tissue to wrap their products, a translucent paper printed with their logo in a peach shade, perfectly complementing the bright orange interior. Inside the box are printed little greetings for the customer.
